Consumer Experience Manager

Job title: Consumer Experience Manager in Maplewood, MN at 3M

Company: 3M

Job description: Job Description:Consumer Experience ManagerCollaborate with Innovative 3Mers Around the WorldChoosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.The Impact You’ll Make in this RoleAs a Consumer Experience Manager in the Home Environment Market (HEM) Portfolio Segment, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:

• Translating business objectives and global brand strategies into a holistic consumer experience across the end-to-end consumer journey through the marketing planning process, prioritized campaigns, and new product launches.


• Collaborating with business and marketing teams, our internal marketing centers, and external agency partners to develop end-to-end promotional playbooks, global master content for area adaptation/activation and execution in-market for USAC, strengthening metrics throughout the brand funnel and driving demand/sales.


• Driving consumer-centric thinking for integrated and digital marketing as an advocate for end-user across touchpoints to deliver a relevant and differentiated consumer experience for the 3M Consumer Home Environment Market product portfolios, as well as identification of content and go-to-market innovation and experimentation opportunities.


• Makes recommendations on how to best deploy demand generation advertising spend across the portfolio and geographic opportunities, to meet business group growth objectives for respective portfolio/market segment and ongoing management of the portfolios’ AdMerch budget.


• Developing and deploying global guidelines (brand/campaign standards, tools and procedures) with Area Marketing Centers. Ensures all work is aligned to brand guidelines and grounded in analytics to efficiently deliver against ROAS and other KPIs, including partnering with internal and external teams to track, analyze, and optimize campaign effectiveness.


• Developing and supervising other marketing communication professionals in the division.

Your Skills and Expertise

• Bachelor’s degree or higher (completed and verified prior to start) from an accredited institution.


• Minimum five (5) years of combined experience in marketing communications and/or brand management in a private, public or military environment


• Minimum five (5) years of experience developing integrated marketing communications programs


• Minimum five (5) years of experience of project management and collaboration with agency partners.

Additional qualifications that could help you succeed even further in this role include:

• MBA or graduate degree from an accredited university, with focus on marketing or communications


• Five (5) years of experience in the consumer packaged goods industry


• Five (5) years of experience with digital marketing programs


• Knowledge and experience in mass retail, online, and other consumer channels


• Knowledge and experience with consumer insights and research methodologies for continued understanding of consumer behaviors, emerging consumer trends, and campaign performance


• Experience with marketing technology/tools


• Ability to use analytics to take projects effectively from analysis to insight and implementation

Work location: Hybrid -- Maplewood, MN, Austin, TX, or London, ON, CanadaTravel: May include up to 10% domestic/internationalRelocation Assistance: May be authorized.Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).Supporting Your Well-being3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.Chat with MaxFor assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting.Applicable to US Applicants Only:The expected compensation range for this position is $164,612 - $201,193, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.Good Faith Posting Date Range 05/09/2025 To 06/08/2025 Or until filledAll US-based 3M full time employees will need to sign an employee agreement as a condition of employment with 3M. This agreement lays out key terms on using 3M Confidential Information and Trade Secrets. It also has provisions discussing conflicts of interest and how inventions are assigned. Employees that are Job Grade 7 or equivalent and above may also have obligations to not compete against 3M or solicit its employees or customers, both during their employment, and for a period after they leave 3M.Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.Pay & Benefits Overview: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/3M does not discriminate in hiring or employment on the basis of race, color, sex, national origin, religion, age, disability, veteran status, or any other characteristic protected by applicable law.Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.3M Global Terms of Use and Privacy StatementCarefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms.Please access the linked document by clicking select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.

Expected salary:

Location: Maplewood, MN

Apply for the job now!

[ad_2]

Apply for this job